Marketing Blog - What's New? – Page 21 – Evolution Media UK

Sustainable Marketing

In 2021 we are seeing a rise in demand for sustainability, with consumers now considering their impact on the planet when making buying decisions. What is sustainable marketing? Sustainable marketing is the promotion of a product, service or brand which...

brand agency wakefield · branding · design agency wakefiled · paid marketing · social media · social media & content creation · wakefield · wakefield digital media · wakefield google ads

5 Benefits of Instagram Reels

What are Reels? In August 2020 Instagram released a new feature called ‘Reels’. These are short-form videos (up to 15 seconds long), which have been becoming increasingly popular since release. Instagram Reels allow you to add audio, effects, and other...

Video Marketing

Why use video marketing? Video marketing is on the rise in 2021, with more and more consumers preferring to learn about products from videos as opposed to stills or written word. Below are some stats which show how important it...

Micro-Influencer Marketing for your Brand

What is a micro-influencer? A micro-influencer is an influencer who has between 1,000- 10,000 followers. Micro influencers are growing at a fast pace and are being used by more and more brands in 2021. Influencer campaigns can span across a...

The Benefits of User Generated Content

What is user-generated-content? User generated content, or consumer generated content, is content related to or about your brand that's created by someone who's not an official ambassador or paid influencer with your business. Due to the pandemic, companies have had...